This project involved designing an alternative podcast cover art for “Hayot Kis” (Pocket Creatures), an Israeli economics podcast produced by KAN - The Israeli Broadcasting Corporation.
The goal was to create a refreshed, everyday, and accessible visual identity that reflects the podcast’s friendly and contemporary tone - making economic topics feel simple, engaging, and relevant.
The goal was to create a refreshed, everyday, and accessible visual identity that reflects the podcast’s friendly and contemporary tone - making economic topics feel simple, engaging, and relevant.
Original Cover
First Concept
Final Design
The final design draws inspiration from denim, a universal and familiar material that represents everyday life and approachability.
Using a jeans pocket connects directly to the podcast’s name, “Hayot Kis” (“Pocket Creatures”), symbolizing personal finance and the idea of money management.
A piggy bank patch was integrated as a subtle nod to savings and financial awareness, while the typography echoes the classic Levi’s label - reinforcing a casual, relatable, and modern look.
The result is a design that feels warm, recognizable, and true to the podcast’s spirit.
Using a jeans pocket connects directly to the podcast’s name, “Hayot Kis” (“Pocket Creatures”), symbolizing personal finance and the idea of money management.
A piggy bank patch was integrated as a subtle nod to savings and financial awareness, while the typography echoes the classic Levi’s label - reinforcing a casual, relatable, and modern look.
The result is a design that feels warm, recognizable, and true to the podcast’s spirit.
Branded Items
Studio Neon Sign
Podcast Microphone
Bum bag
iPhone Case
Notebook
Coffee Cups
Studio Coffee Mugs